I am caring, passionate, energetic, and a jack-of-all-trades marketer. I find joy in pushing the limits of the creative in the marketing world. Marketing, for me, is the perfect combination of art and science, using my creative energy to create beautiful and thoughtful marketing pieces, and using my background in research and analytics to further the constantly evolving data-driven technology.
I have a diverse skillset that can be applied to discover, create and push the limits of technology. I have a passion for branding and research, a creative mentality, and am a jack-of-all-trades marketer. Through internships at Cadent TV and Excellus BlueCross BlueShield, I Iearned valuable skills including communications, graphic design, and the importance of a strong brand identity. Studying Studio Art, I was taught to push the boundaries of marketing and thinking differently and uniquely are positive qualities. I am qualified in Adobe Suite for more creative marketing projects. Through by Marketing degree, I learned economics, finance, accounting and marketing and developed key skills such as digital and brand marketing, technical skills including R, MySQL and Tableau, and soft skills like effective teamwork and time management.
I am currently pursuing a Masters in Marketing Analytics to further the development of technical marketing skills as these have become vital in this data-driven world. I have a unique combination of soft and technical skills from an analyst, art, and business background which makes me a jack-of-all-trades marketer.